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To become a market leader of Islamic Financial Products through:
i. maintaining highest standards of integrity and honesty;
ii. strict adherence with Sharia principles;
iii. making improvement in every department a process through
education and professional development with latest innovations
through awareness techniques;
iv. providing opportunities to employees for career development and
rewarding them according to their caliber;
v. safeguarding the interests of certificate holders while providing
best possible returns;
vi. building a long lasting relationship with the customers by suggesting
the most suitable Islamic product for their needs at competitive rates;
vii. practical and conservative judgment of risks.
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